Largest iPhone. The main thing from the Apple presentation

On Tuesday, September 12, Apple revealed several new products at once. The most anticipated novelty was the jubilee iPhone X, which came out 10 years after the presentation of the company's first phone. Apple for the first time abandoned familiar interface by removing the "home" button, and introduced technology recognizing persons. The company also showed off the iPhone 8, iPhone 8 Plus and a new watch. As noted by Western analysts, this was one of the most important presentations of the company, which continues to struggle with Samsung, Google and the growing Chinese market. smartphones.

iPhone X

Jubilee iPhone general manager Tim Cook called the company “the biggest step forward” for the company. The new phone first features a 5.8-inch Super Retina display with a resolution of 2046 by 1125.458 PPI is the highest among smartphones, Cook says. The main difference from the previous models is the edge-to-edge screen without a home button on the body.

The dimensions of the new model do not differ much from the "small" iPhone 7 (143.6 mm long and 70.9 mm wide), but, according to The Wall Street Journal, it has a larger screen than the Plus models. It is equipped with the A11 Bionic processor - the smartest in iPhone stories Cook said

To unlock, you will need to tap the screen and slide your finger towards the center. To enter the multifunctional mode (in previous models - double tap on the "home" button) you will also need to draw from the bottom of the screen to the center:

In addition, to unlock it will be possible to use face recognition technology - the main innovation of the model. For face recognition, several sensors are located at the front, including an infrared sensor, a dot projector and a TrueDepth camera for capturing facial expressions.

According to the developers, the system is protected from fraudsters. Hacking it with a photo or a mask will not work. She can “recognize” the owner not only in the dark, but also if he puts on glasses, a scarf, a hat or changes his hairstyle. The system works by mistake in one case in a million.

Also, thanks to this technology in the "tenth" model, it will be possible to use animated emoji in iMessage, recording your own messages. The system will recognize facial expressions and project them onto the picture:

Unlike previous models, the new iPhone will be completely covered in glass. Thanks to this, the "tenth" model will have available wireless charging. Apple will present a special station that can charge multiple devices at once in 2018

The iPhone X will go on sale on October 27, with shipping on November 3. It is not known when sales will start in Russia. But the official website already has a price - from 79,990 rubles for a model with 64 gigabytes to 91,990 rubles for a model with 256 gigabytes. The phones are available in two colors: silver and space gray.

iPhone 8 and 8 Plus

In addition to the jubilee iPhone, Apple showed off the iPhone 8 and a larger and more powerful version of the iPhone 8 Plus. Both models will have Retina screen HD, stereo speakers and A11 Bionic processor - the same as on the tenth model. The most significant improvements have been made to the camera, the company says. We are talking about modes for portrait shooting, shooting in low light and in motion. On model Plus camera will be double.

The smartphone will be available in a glass body and in three colors: silver, space gray and gold. The new models will be on sale from September 22nd. In Russia, they will cost from 56,990 to 68,990 rubles for the iPhone 8 and from 64,990 to 76,990 rubles for the iPhone 8 Plus, but the date of the start of sales is not known.

Apple Watch

Apple's smartwatch surpassed Rolex in sales this year to become the world's most popular watch, the company said at the presentation. Main feature 3rd series Apple Watch it became possible to use the watch without an iPhone. It will be possible to insert a SIM card into them.

In addition, Apple said it has improved the built-in sports tracker apps. The batteries in the new watch will last for 18 hours. Sales of new watches will begin on September 19, they will cost from 27 490 rubles.

Market reaction

After the presentation, Apple shares, which rose 2% the day before, fell 0.8%, Bloomberg notes. The Wall Street Journal writes that the fall in the company's shares after the presentation is a tradition of Apple. The company's shares are up about 40% this year on expectations that new phone will pick up sales growth after falling revenue last year, the agency writes.

“Following anticipated innovations in augmented reality, wireless charging, OLED screen size, and more, the new iPhone is clearly poised to enter the largest upgrade cycle ever,” an analyst at Macquarie Securities USA Inc. wrote in a note to investors. Ben Miner.

For Apple, which accounts for half of its iPhone sales, the new model shows the company is ready to face competition from Samsung, Google and Chinese manufacturers, Bloomberg notes.

Tim Cook himself at the presentation, which took place on the new campus at the Steve Jobs Theater, said: "Jobs would be proud of us."

In California, the traditional annual presentation of new Apple devices... The company showed three new iPhones, including the largest ever version of the device, as well as budget model... In addition, Apple has updated its watch lineup.

iPhone XS and iPhone XS Max

New iPhone models- XS and XS Max. The XS will have a 5.8-inch diagonal, just like the iPhone X released last year. The XS Max will have a 6.5-inch screen, and it's the largest iPhone ever. New smartphones will support eSim technology, which allows working in networks of two operators at once, but this option will not be available in Russia.

The new A12 Bionic processor is the fastest and most powerful processor in iPhone history, with six cores. At the same time, the iPhone XS lasts 30 minutes longer on a single charge than the iPhone X, and the iPhone XS Max - an hour and a half longer.

The XS and XS Max models will be equipped with a 12MP camera and 2x optical zoom, as well as an OLED display - providing the highest pixel density of any Apple device.

Apple also expanded its color range of stainless steel cases. Gold will be added to the two standard silver shades.

Price: new smartphones will be released with memory of 64 GB, 256 GB and 512 GB at a price of 87,990 rubles. and from 96,990 rubles.

When will appear in Russia: September 28, the second wave of sales. The first wave of sales will begin on September 21st (pre-order from September 14th) and will include the United States, Australia, United Kingdom, Germany, Hong Kong, Denmark, Spain, Italy, Canada, China, UAE, Singapore, Switzerland, Sweden, France and Japan.

iPhone XR

Apple showed a new budget model of the new generation of iPhone. The device received a screen with a diagonal of 6.1 inches, an LCD screen (less advanced technology than OLED), a 12 megapixel camera with one lens. The aluminum body will be available in six colors: white, black, blue, yellow, red and coral. The processor is the same as the premium iPhone XS, and eSim is also available.

The iPhone XR will last an hour and a half longer than the iPhone 8 Plus.

Price: from 64 990 rub. up to RUB 77,990 for smartphones with 64, 128 and 256 GB memory.

When it appears in Russia: will be available for pre-order from 19 October, will be available from 26 October.

Apple Watch Series 4

The display of the new Apple Watch is 30% larger than the previous one, the speakers are 50% more powerful. The watch will be able to record the fall of the wearer and cause ambulance if it doesn't rise for too long. Also new Apple The Watch is equipped with a heart rate sensor, that is, it is even more sharpened under the control of the wearer's physical condition. However, the ECG application to store electrocardiogram data will be available at a later date and only in the United States. The new Apple Watch will also have a Walkie Talkie app - new way communication via WiFi or cellular network.

Apple's annual WWDC developer conference is taking place in San Jose, California, June 4-8. There are always more people who want to get on it than there are available places. The company even has to compete for the right to buy a lottery ticket.

And yet, several hundred talented people from all over the world every year get to WWDC for free, at the invitation of the company. In this way, she encourages their enthusiasm and celebrates interesting projects. And invariably there are several Russians among the winners.

What needs to be done to attract the attention of the world's largest technology corporation?

1. Help teachers of geometry in schools using augmented reality

“When kids move from flat to solid to solid geometry when learning geometry, it can be difficult for them to switch,” explains 17-year-old Philip Zakharchenko, the only schoolboy in the world who has received a scholarship to travel to WWDC three times in a row.

The problem is solved with the help of augmented reality - the figures appear right in the air, and they can be viewed from different angles.

Like all other projects submitted for the competition, Zakharchenko's project was made in the Swift Playgrounds environment, which was created specifically to teach programming to literally anyone. But his idea may also have commercial prospects: if there are already a lot of games in augmented reality, then the market for educational applications using AR is not yet so saturated.

"Perhaps my idea caught on to Apple, as the company is now placing a strong emphasis on education," says Philip. Despite his young age, Philip himself has developed a course for teaching programming in the Swift language for schoolchildren from 9 to 19 years old. It is planned to be implemented at the Moscow School of Economics, where the young man is studying.

Philip Zakharchneko. Photo: Personal archive

2. Draw complex fractals

The project of 21-year-old Dmitry Rozov from St. Petersburg can hardly be called utilitarian: beautiful and complex fractals appear on the smartphone screen to music.

But he demonstrates the possibilities of creating complex and productive applications for hardware. That is, looking at the fractals in Rozov's project, other developers will understand: now you can make graphics for smartphones that will be no worse than on a computer. At the same time, it will not heavily load the system.

"Nobody knows exactly how the selection of winning projects takes place," says Dmitry. - "After all, all kinds of applications are sent there. It can be a story about yourself in the form of a program. It can be something complicated that a person has been doing for several months."

He himself began programming at the age of 7, taking an example from his own mother. Dmitry has already worked in teams that did mobile applications for big business.

Dmitry Rozov. Photo: Personal archive

3. Make a powerful and compact 3D game

Among the technical requirements for the competition project is the file size. In 2018, it was not supposed to exceed 20 megabytes. But even with this limitation, you can make a full-fledged mobile game with 3D graphics.

This was done by 22-year-old Alexander Danilyak from Moscow, who created a three-dimensional variation of the popular Stack game. In it, you need to build a pyramid, trying to lay each next layer exactly on the previous one. Placed unevenly - the edges are cropped, and so on, until the block area is reduced to zero.

“I just looked at something that was popular in the app store, played by tens and hundreds of millions of people lately. The idea came up to do the same, but quickly, without resorting to complex schemes implementation. At the same time, at a good level with high quality, "explains Alexander.

In his opinion, when evaluating projects at Apple, they pay attention to the quality of the written code and the absence of errors in it. An additional role can be played by information in written compositions - about what a person is fond of, what he does, in addition to programming. “I wrote about my passion for Apple technology, Swift development. They appreciate it,” says Danilyak.

Alexander Danilyak. Photo: Personal archive

4. Play the nostalgia for the first iPhone

You have a revolutionary device in your hands, and you must show it to the whole world right now. Arthur Davletshin proposes to experience such an exciting experience. His project is an interactive fantasy on the presentation of the first iPhone in 2007.

Only now, instead of the usual smartphone with a full-body screen, Arthur chose an early prototype from Apple, which assumed control of the device using the Click Wheel, as on the early iPods.

As a result, the program oozes with irony. "Chatting with friends has never been so easy!" - she assures you after you have long and persistently tried to type at least one word, choosing one letter at a time with the help of the drawn wheel. Every action you take is accompanied by Steve Jobs' favorite dialects: "great", "delicious", "unimaginable."

"I guess Apple appreciated my many references to the presentation of the first iPhone and its behind-the-scenes details," Arthur, 21, explains the success of his project. - "In any case, the main criterion in the competition is creativity - I, apparently, showed it."

Arthur Davletshin. Photo: Personal archive

5. Make a life simulator

“First, you place the animals on the territory, then, according to the rules, they increase the population or die out. This is a kind of interpretation of the cellular automaton of the English mathematician John Conway,” says 24-year-old Denis Karpenko about his project. In fact it is mathematical model, which describes a hypothetical machine capable of reproducing itself.

Denis believes that several factors brought him the victory. Firstly, such games are known among programmers, and Conway's automaton influenced many sections of the exact sciences. Secondly, the game turned out to be bright and colorful, with positive music. And finally, thirdly, it works clearly and smoothly.

Denis Karpenko. Photo: Personal archive

Recently, Apple sent out invitations to the media for its annual event - a presentation, which is traditionally dedicated to the release of the new iPhone, the launch of a new software and announcements of other new products. This year's presentation date fell on September 12th at the Steve Jobs Theater at Apple's new Cupertino campus. We briefly announce possible new items that can be expected at the "event".

What to expect?

iPhone 2018

First of all, the public is waiting for the release of the new iPhone, or rather the update of the entire line of Apple smartphones. According to rumors, we expect to see a new 5.8 "OLED iPhone, a 6.5" OLED iPhone and an inexpensive 6.1 "LCD smartphone. Each of them will receive an improved A12 processor, Face ID integration, Home buttons will not be on any phone model, the display will occupy the entire front surface.

Inexpensive iPhone version with an LCD display can cost roughly $ 700, it will have a main camera with a single lens. The other two smartphones with OLED panels will be priced at around $ 800-1000 and will have a dual camera on the back.

By the way, a little later after the announcement of the date Apple presentations In September 2018, several images were leaked to the Web, showing new iPhones. The photo below confirms the presence of at least two OLED models that will be available in gold. As a reminder, the OLED iPhone X was launched in only two colors - silver and space gray.

The photo also shows the presence of a thin bezel, the absence of the HOME button. According to preliminary data, these versions of the smartphone will be called the iPhone XS.

Apple Watch Series 4

In addition to the release of the new iPhone at the presentation on September 12, Apple can also present to the public the new Apple Watch Series 4, which, according to preliminary data, will receive a large display, more long term services and advanced monitoring capabilities.

In addition to the leaked photos of the new iPhones, 9to5Mac also released photos of the new fourth-generation watches. Indeed, the screen has become larger by reducing the bezel. From the photo, Apple may also launch a stainless steel model with a shinier gold finish. But it could just be a marketing effect on the image. The Digital Crown has a new hole, which is possibly another microphone, and the Digital Crown has a red outline rather than a full red dot.

iPad 2018

According to forecasts of experts and analysts, the manufacturer may also announce new iPad models. The tablet will receive the Face ID function for face recognition, the frames around the perimeter will be as thin as possible. However, there is a possibility that Apple may postpone the announcement of the new iPad until October. Recall that for several years in a row, the tech giant has been holding two events in the fall - in September and October.

Also on September 12, Apple should announce updated version wireless AirPods headphones with Hey Siri support, AirPower charging mat to charge Apple Watch, iPhone, and AirPods at the same time. And of course, users await the public launch of iOS 12 as well as macOS High Sierra. This is perhaps the most important thing.

Traditionally, the presentation of Apple 2018 will be broadcast in live on the official website of the company.

On Christmas Eve, it is here - the capital of the Catholic world

On the night of December 25, Pope Francis congratulated all Catholics on Christmas - in the course of his traditional sermon, he called to remember the insignificance of material goods and drew attention to inequality and injustice modern world, in which some people bask in luxury when others do not have a piece of bread for lunch. Tens of thousands of people gathered in St. Peter's Square in Rome, and the Pope celebrated Christmas Mass in the main cathedral of the Catholic world, which was attended by the correspondent of "MK".

Absolutely non-Orthodox, but completely Christian desire to get to the Christmas service in the Vatican has been eating me for a long time - approximately from the very moment when Pope Francis was elected. A very charming Pope, no matter what the action is, so sheer tenderness: either he will take out a chair for a guard, or he will refuse from the car assigned according to its status ... We managed to realize our plans this year, and it was then that it became clear that to fly to Rome and come to St. Peter's Basilica - this, of course, is half the battle. However, by itself, this step will do nothing at all.

Joke. If you come to St. Peter's Square on the evening of December 24 without any special preparations, you will still be able to stand among the festive crowd, listen to the Mass that is broadcast on huge screens, admire the Christmas tree and, which sounds banal, plunge into the atmosphere. Whatever one may say, on Christmas Eve it is here - the capital of the Catholic world (and not only on Christmas Eve). And there is even a chance that you will not be trampled in this capital.


So if you were lucky to be in Rome for Christmas, the newborn himself ordered him to go try his luck. No preparation. But for those who want to listen to Christmas Mass directly in St. Peter's Basilica and even try to see Pope Francis out of the corner of their eye, the algorithm of actions is somewhat more complicated.

"You have been assigned registration number 41 417"

By itself, the entrance to the cathedral at Christmas is free (Catholic priests have a vow of poverty!), But still on tickets, they explain on the official website of the Holy See. These tickets must be requested in advance by mail.

But not online - even though the progressive Pope Francis regularly posts photos on Instagram, but email does not recognize, obviously. He is waiting for a letter in an envelope ... Well, an additional attraction for those who have long forgotten how to do it. Moreover, send very, very early - requests received after December 1 will not be considered, they warn on the website. When you buy winter boots on sale, then you also need to write a letter to the Vatican.

No lyrics - the site has a special form. It's simple: contact information, number of tickets and "notes". Here, of course, you can write something touching - something like "Dear Dad, all my life I dreamed of getting to the Vatican, send me a ticket, please." By the way, we are assured that the pontiff's secretariat has translators from all languages ​​that Catholics can speak, so we'll check.

So, I sent the notorious letter in an envelope at the end of September, making a small sensation in the nearest post office.

“Honestly, I don’t know how long it will take: I’m sending to the Vatican for the first time,” the girl in the window shyly admitted, sticking the necessary stamps on the envelope. But why be embarrassed? I would be much more surprised if it turned out that all residents of an ordinary Moscow district regularly write letters to the Vatican.

To be honest, I didn't really believe that the plan would result in something worthwhile. However, about a month later, on October 19, an answer arrived. Perhaps now I understand the emotions of Harry Potter, who received a letter from Hogwarts ... Only one stamp is impressive - with the image of Pope Francis surrounded by Catholics of all races and nationalities: I think, an enviable prey for philatelists.

“In response to your appeal, we are giving instructions on how to book tickets for the liturgy. However, the number of seats in the basilica is limited and we cannot guarantee that everyone will enter. Those who do not fit will be able to listen to Mass in St. Peter's Square. Thank you for your understanding, ”was the answer.

And most importantly: "You have been assigned a registration number 41 417".

An old anecdote immediately comes to mind:

Tell me, do I have the right?

Yes, of course, you have the right!

So I can? ..

But here everything is more complicated ...

So with access to the Christmas service: a letter from the Vatican and serial number 41 417 is only the first step of the quest. The next one is to present a letter and get a ticket directly: this had to be done on the eve of the Liturgy (December 23), knocking on the bronze gates of the Apostolic Palace, the message says.

Queue laws

The time of receiving the coveted ticket is very vague - throughout the day, so at the same time there were only six people at the bronze gates (not bad if you remember that I was expecting 41 thousand!).

- Have you come before? - in awkward English, a lady is interested, as if from Latin America. But no - it turns out that we are all in the line of debutants, even a girl in a nun's dress.


The MK correspondent had to take care of the ticket for the Christmas service in the Vatican long before the holidays.

The famous guardsmen do not let them linger too much: they went in single file, marching to the office, took the envelopes - registered! - and on the way out, on the way out ... Do not try to photograph either the palace itself or the guards, they did not come for this!

Wow, everything is more fun - the ticket says the number "4654". Sounds much more optimistic than forty-one thousand ... by the way, where did they all go, I wonder?

True, directly on Christmas Eve it turns out that they do not seem to have gone anywhere - judging by the crowd that flocked to St. Peter's Square, about so many gathered there. The beginning of the mass is at 21:30, they promised to open the entrance to the cathedral at 19:00. The line is built in from about half past six - very, very impressive, but still many times more modest than the one that wrapped around the Cathedral of Christ the Savior in Moscow, when the relics of Nicholas the Wonderworker or St.Spyridon of Trimyphuntsky were brought to us. Here you go ...

The queue, however, lives here according to all the laws of the queue.

- Excuse me, do you have an extra ticket?

No, I didn’t hear it. A couple of dozen meters from the cathedral, a miniature girl in a novice's dress addresses everyone she meets - either in English or in Italian ... And she is not alone - the question about the "extra-ticket" has to be heard a few more times while you fit into the "tail" ... But to sell "extra" tickets, as it happened in many Moscow queues, no one seems to be trying ... maybe there is something sacred in people?

Security control at the entrance to the square is far from formal, but even like on an airplane - requiring you to take off your watch, unfasten your seat belts and get rid of liquids with a volume of more than 100 ml. The latter, by the way, is still a meanness - bottles with water at the entrance are taken away, although sitting in the cathedral for more than one hour ... however, the seller in the tent directly on San Pietro probably won.

- Where are you from?

- From Austria, and you?

- We are from Argentina, and where are you from?

The line, albeit a long one, is still moving, and not worth it - and at the same time trying to get to know each other at least approximately: you will have to ask someone to take a picture of you against the background of the main Christmas tree of the Catholic world.

- Tickets, take the tickets in hand! Please raise your tickets higher! - do not get tired of reminding the guards on duty at each cordon. This is how - with blue leaves raised high - the crowd flows into St. Peter's Basilica. The entire operation - the entire queue - took about 45 minutes. It can be told to those who waited six hours for the opportunity to venerate the relics of St. Nicholas in the Cathedral of Christ the Savior, I suppose they will laugh ...

"Too many think about abundance when others don't have a piece of bread."

Inside the cathedral, by the way, there is no crowded crowd, but only neatly arranged chairs. There are no standing places, as much as you can fit - as many sit, and the rest on the square, please, in front of the screens ... Here they are, the traditions of the Catholic service. The triumph of humanism.


- We got it? Are we in? Are we sitting down? I'm just happy! - A teenage boy from Latin America repeats without interruption in Spanish. Well, I fully understand his delight ... Then, without waiting for the beginning of the service, he quietly sings a Christmas carol. - Oh, this is my favorite: "Holy night, quiet night ...".

According to official figures, 10 thousand people fit into St. Peter's Cathedral - not forty-one thousand, but still too many to be able to really see the Pope. But to hear - quite.

“Modern people pay too much attention to devouring and accumulation, for many the meaning of life is reduced to the acquisition of material wealth. And now we see a monstrous gap - some buy more and more new things, while others do not even have a piece of bread for lunch. This gap is widening every day. However, the baby Jesus was born in a manger on a straw, we must remember that Bethlehem is our chance to change the course of history. He lived not to devour food and accumulate goods, but to exchange good for good and distribute all the best. Life is not to flaunt abundance, but to cherish simplicity. Let's ask ourselves at Christmas: can I break bread with someone who needs it? ”- Francis noted during the traditional sermon.

Moscow - Rome - Vatican